I was getting ready to watch a fantastic episode of MTV’s “Pimp My Ride” when I saw a commercial for something that looked much more interesting! I hopped over to mtvengineroom.com and watched two episodes, or, webisodes, of this new web series from MTV U and HP (I didn’t know they still made things other than free printers).
EngineRoom takes young, attractive creative types from around the world and pits them against each other in a hip creative loft in NYC. You’ve got USA, Europe, Latin America, and Asian Pacific represented by some pretty good interdisciplinary talent, ranging from directing and editing to animation and visual effects.
The first challenge has the teams create a commercial spot in the stylings of HPs “hands” series, and they all do a pretty good job. Team Latin America nails it though with a visually spot-on piece.
I’m glad I found this online reality series as I’m a complete sucker for these challenge based shows. You can check out the team members’ portfolios here, and learn that graphic designer and judge Stefan Sagmeister does not like butterflies here. Check out the How-Tos to learn a little about motion tracking in After Effects. Thanks MTV!
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